The Subscription Economy is here, and it’s changing how both brands and causes think about and provide value. Customer and donor loyalty is declining, but the rise of recurring subscriptions is changing expectations and providing a way to generate sustainable, ongoing revenue, while also providing unique value to customers and donors.

Charity: Water is one of the nation’s leading charities. It has been the subject of a lot of press over the years, and for good reason. It has been one of the best modern examples of a cause-based approach to nonprofit fundraising, community building, and unconventional approaches to philanthropy.

Today’s episode is all about crypto, cryptocurrency, crypto donations.

Our guest, Evan Johnson serves as Senior Director of Mass Market Fundraising at Project Hope. Evan helped Project Hope get on board with accepting donations of cryptocurrency in the previous year and until recently had received very few donations.

Today’s show is all about storytelling, crafting memorable experiences, and the world of themed entertainment. Our guest is Mel McGowan, Co-Founder and Chief Creative Officer of Storyland Studios. Mel got his start in film, design, and spent a decade at the Disney Company. You’ve probably heard the term “Imagineer” — someone who combines the art and the craft of telling stories in three dimensions.

This week on the podcast we are doing something a little bit different. Instead of having a guest, we are going to discuss a trending topic that affects both causes and brands. Artificial intelligence is not just a buzzword…whether you’re a big business or a nonprofit, you’re possibly using it whether you know it or not, and if you’re not, it’s something to get serious about and it’s really helping to drive organizations forward.

What can nonprofit and business leaders learn from bookstores in the dot-com boom, publishers, and the world of nonprofit leadership?

Tami Heim serves as the president and CEO of the Christian Leadership Alliance. She’s been on both the cause and brand side of the fence, spending the bulk of her career in retail and publishing - as president of Borders bookstores, EVP and chief publishing officer for Thomas Nelson Publishers, and in the world of marketing and branding at an agency. For the past decade, she has led the Christian Leadership Alliance, which is dedicated to helping train, equip, and connect leaders.

What can nonprofit and business leaders learn from the world’s most beloved cookie, the organization at the center of fighting to end slavery in our lifetime, and big-box retail? A lot it, it turns out.

What do nonprofits and brands have in common? A lot more than you think! Purpose and Profit is a podcast dedicated to uncovering the surprising ideas at the intersection of causes and brands. We’ll take trends that are transforming fundraising and marketing, and ask the question…what might nonprofits learn from these trends and what might brands learn from nonprofits?